Start an Internet Business > Pass The Test
Does it Pass the
Every day, thousands of people turn
to the internet to find a source of income that will
allow them to work from their homes. Every day, many
people lose money by investing in scams on the
internet. How can you protect yourself?
The one sure-fire way to protect yourself when
thinking about online businesses is to assure that
the opportunity you are considering passes the smell
test. You can use the following checklist to begin
to discern the validity of an opportunity.
1. Does the opportunity clearly state a company name
and contact information? Business opportunities that
require you to make an investment and THEN see a
consultant's manual, an income potential statement,
or even to know for whom you are working or who you
are representing is likely not an opportunity you
would select if full information was given.
2. Is the opportunity an actual business opportunity or
employment opportunity, or is it simply the purchase of leads to obtain
employment? Its one thing to pay for a consultant's kit. Its an entirely
different thing to pay for the information that would lead to finding a
business opportunity or employment. There are plenty of legitimate resources
online for locating work or opportunities to start your own home based
business. You DO NOT need to pay for a manual or a list of leads.
3. Is the employer or the direct sales company a member of a
reputable organization holding it to some high standards of ethics and
morals? Whether it be the Better Business Bureau (http://www.bbb.org),
http://www.i-Cop.org, or a legitimate Chamber of Commerce or the Direct
Sales Association (http://www.dsa.org);
any legitimate opportunity should be a recognized member of an organization
you can verify and utilize as a source of information about the company.
Don't waste time or money investing in a company that is going to be here
today and gone tomorrow. Check references -- and require them if they are
not readily available.
4. Is the sponsoring representative or consultant familiar
enough with the opportunity to answer your questions? Many people join
direct sales companies and immediately begin recruiting without any solid
understanding of the company they represent or the opportunities and risks
it poses for its consultants. If your immediate upline representative is
new, insist that they give you access to their upline so that you have
constant contact with people who can train you to be as successful as
possible. Unless you are a gifted sales and recruiting dynamo, you will need
5. Does the opportunity represent something that you believe
in and believe you can sell? This isn't so much a smell test issue as it is
a success potential issue. If you wouldn't use the products or services that
you would be selling, how can you convince anyone else to? And if you
wouldn't use it, how do you know it is any good?
Finally, does the opportunity stack up favorably
against other opportunities that you have looked at?
You don't have to choose the first opportunity that
you find. No matter how good it looks, it might very
well pale in comparison to other opportunities if
you do a little research and homework.
Shannan Hearne is the president
http://www.SuccessPromotions.com, an online marketing service company
and has specialized in working with consultants in direct sales companies
for over 6 years.