Question on Santa Letter Biz

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Question on Santa Letter Biz

Postby micheleran on Mon Sep 24, 2007 1:58 pm

Hi again Mila,

Thank you for sending me the link for the Santa Biz. I actually ordered it on Saturday and have read it already.

I currently work at home and I also sell on eBay. My goal with this is just make some extra money for the holiday season. I might also consider doing it for other holidays for some extra cash.

You mentioned briefly in the ebook about promoting the Santa Letter's on eBay. In your opinion (and I know it's only your opinion and I'm not holding you to anything...lol), would you recommend or think it can be successful on eBay? If so, I guess the key is to set myself apart from others (with the examples you give in the guide).

I value your opinion so I look forward to your feedback on this.

Thanks again,

Michele :wink:
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Postby Keri Wolf on Tue Sep 25, 2007 8:09 am

Hi Michele,

Not to butt in or anything, but I think your question would be a good one for Jenni Hunt also. She is an ebay expert and if you click on her name on the top of the page you will be able to ask.

I think the Santa letter is a wonderful idea, and I know I would buy one.
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Santa Letter Business

Postby micheleran on Tue Sep 25, 2007 10:11 am

Hi Keri,

Thank you for that suggestion. And you are not butting in :)

I emailed Jenni so we'll see what she has to say. I'm looking forward to it.

Have a great day!

Michele
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Postby Mila on Tue Sep 25, 2007 11:13 am

Hi Michele,

Although I don't sell on eBay so my knowledge is limited, our research showed that this is a great place to promote the letters. I wouldn't use it as the main means but I think as an extra to your own website or local promotion etc. it would be really good.

I've sent your question to Jenni so she'll probably give you some good ideas. I quickly looked at eBay and found these two auctions for letters... they look interesting:

Click here to see Personalized Santa Letters.

Click here to see Santa Letters.
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Question on Santa Letter Biz

Postby micheleran on Tue Sep 25, 2007 12:22 pm

Thank you Mila for your feedback. I emailed Jenni too so I look forward to her response.

I'll let you know how it goes.

Have a good one....

Michele
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Postby Mara B on Tue Sep 25, 2007 4:25 pm

We don't "do" Santa with our kids, so I'm not sure if I could use that as a way to make money.

So, with that in mind, how do you deal with things that you know would be good "business sense" but that go against your own personal beliefs?
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Postby Mel on Tue Sep 25, 2007 6:11 pm

Well if it were me, I wouldn't do something that was against my beliefs. However, it doesn't have to be a SANTA letter per se, you could do a personalized letter business and just not list Santa letters as something you offer.
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Postby Patrysha on Wed Sep 26, 2007 9:29 am

I agree with Mel that you should never do anything that is against your personal beliefs.

Not only does it make you uncomfortable, it's unlikely to be profitable...because one of the keys to really successful selling is a belief in what you are doing. If you don't believe in it, your customers won't either.

There are enough opportunities out there that there isn't any justifiable reason to have to compromise yourself to make your business work.
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Postby laurie1009 on Wed Sep 26, 2007 8:22 pm

I have to agree. Don't compromise your beliefs. You won't feel good about it.

I have had to pass on the Santa letter business for that reason. I know there's probably a lot of people who will be interested in it, but it went against how we brought our kids up.....
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Postby Mila on Thu Sep 27, 2007 2:05 am

Yes I agree you should always do what's in line with your beliefs.

In the book we do give ideas for other personalized types of letter businesses as well as other ideas for mailing businesses that can be done year round.

I was just talking to a customer yesterday who was telling me about a big movement to change back the meaning of Christmas in the US.
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Postby huntedtreasure on Sat Sep 29, 2007 2:52 pm

Hi Michele...
I just posted some suggestions on the blog - you can take a peek here:
http://experts.internetbasedmoms.com/jenni
Comment on the blog if you have any questions...
Best to you,
Jenni
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Postby Mara B on Mon Oct 01, 2007 12:24 pm

Thanks for the help, everyone. I'll have to give it some more thought about how I could utilize it without mentioning Santa. :)
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Postby tishialee on Mon Oct 01, 2007 10:20 pm

Mara Kelly McCausey did the Santa letters business for a couple years and in her business she offered the option of a non Santa letter for those that didn't do the whole santa claus thing.

Maybe she will chime in with her thoughts.
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