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Calendar For Greatest Profits

August 29, 2007

The Fall is such a great time to be selling on eBay – it is a wonderful time for moms to get started too. Back to school items are still selling
- although not quite as well as they did late July and earlier this month. But, even though BTS (Back To School) sales may start slowing down real soon – there is still plenty of time left in this selling season for children’s items.

If you are wondering what you should be listing for this highest profits…
I’ve put together a little calendar that goes through the rest of the year.

Enjoy!
Jenni

AUG: BACK TO SCHOOL – There are just a couple short weeks MAX left for great BTS auctions. Things to include are uniforms, Fall clothing – cardigans, jeans, khakis, shoes, backpacks, etc.

SEPT-OCT: COSTUMES – Costumes are incredible sellers this time of year!
You can pick them up used at yard sales or thrift shops for $1-2 and turn them around for $20-80+. Last year I picked up a bin of costumes for $5 and it was filled with Disney costumes and accessories… one costume was the Dizard of Oz Dorothy costume. I picked up some rubie slippers at our local thrift shop for $2 and the entire lot sold for $25 on eBay.

OCT-NOV: Holiday Clothing – parents want family pictures for Christmas cards… and many times they go out right after Thanksgiving… so they are shopping early for outfits for the kids.

OCT-DEC: TOYS!! This is THE best time for toy sales – you can pick up some of the hottest toys at your local stores that are sold out in other parts of the country and list them on ebay for some amazing profits! Toy sales sky-rocket after Black Friday because many stores are out of stock and desperate to find THE dream toy for their little ones.

Shouldn't Publicists Know Better?

August 29, 2007

At Work at Home Moms Talk Radio we have provided a detailed Guest Media Sheet that gives anyone interested in an appearance the chance to pitch their idea and be considered.  We did this because frankly we received a lot of guest requests from people who weren’t at all suited for our show.  Work at Home Moms Talk Radio is about Working at Home – not parenting or cooking or sewing or reading or anything else.

Since the introduction of the media sheet we continue to get a fair number of requests that are unsuitable for our show.   Either they’re not reading the media sheet or they’re not understanding it.

Our instructions are simple.  First the media sheet instructs you to make sure that your pitch is work at home related.  Then we ask for a topic idea, suggested questions, their business info, phone number and headshot photo.  

This past week we received a  complex bio/one sheet/question list/topic choices media kit from a publicist.  It was great, but after reviewing the info it was clear the guest she was pitching was not work at home related.

My VA replied to her to please review the media sheet to learn more about what we’re open to so she could pitch future guests who would be a better fit.

She emailed us back right away saying that she HAD read our media sheet but wanted to go ahead and pitch the guest anyways because ‘It doesn’t hurt to ask’

But it does!  It does hurt to ask us to consider a guest that clearly isn’t suitable for our program! 

  • She wasted my VA’s time (which I pay for)
  • She wasted her time (which I assume someone is paying for)
  • She annoyed me by disrespecting my wishes and ignoring the very instructions that I took a lot of time to put together to make her and other people’s job easier.

I’m sure that she saved some time by blanketing the radio world with her pitch without care or concern for whether her emails were targetted or not.

Don’t make her mistake.  Do take the time to pitch targetted topics for appropriate programs.  You’ll get more interviews and have a high chance of being invited back.

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