Helping Others to Find Work from Home: Be Unique & Set Yourself Apart

from Alice Seba 

This week I received a question from Niki asking for help regarding how to go about setting up a business online to help others get a work at home jobs. Here??s her question, followed by my advice.


??How are you? I have been reading your information for years and it is awesome. I was wondering if you could help me.

I am a recruiter and would like to start my own work at home or job site to help others get jobs. I just don’t know where to start to get my self out there. I know there are a lot of companies that hire from home workers and I thought it would be good for me to do this.

I do know that I would have to charge a small fee because of the amount of research I have put into it. Could you give me some advice???


I??m doing well and thanks for asking Niki??and I really appreciate the feedback. It??s nice to know someone is listening. ;-)

The fact that you are a recruiter is a great way to break into the market you??re considering. I commend you for realizing where your strength lies and using that to your advantage.

That being said, as you might know there are about a cajillion work at home sites out there, so my biggest piece of advice would be to set yourself apart from the competition. What can you do different that hasn??t already been done a hundred times before? One way you might be able to do this is to market to a specific type of worker or company looking to hire help.

Another option to consider is partnering with individuals who already have websites that are attracting those looking to work from home. This may prove to be a more profitable avenue for you and the website owner if you can find some way to share revenues. If you choose to go down this particular path, again stop and think about what you can bring to the table that is unique to the partnership.

As you also know there is a ton of time invested in researching the jobs as well as posting them on a regular basis for your visitors. You??re smart to take this into account and I suggest that if you decide to go the route of charging a fee, you do so for the employers you are placing the job ads for, not those looking for work. There are tons of ways for people to find work from home positions without paying a fee of any kind. Not to mention, one of the first things people will tell those looking for at home work is to not pay for job leads. Definitely keep that in mind and I wasn??t sure if that??s what you meant in your question about charging a fee, so I wanted to clarify.

I??m hoping these suggestions will help you to combine your strengths as a recruiter and your desire to help others work from home. If you have more specific questions, please feel free to submit those as well.

Find further tips, tools and ideas for marketing with the written word at

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