For work at
home moms, direct sales opportunities used to be limited to
a just a few companies. Advertising consisted of flyers at
grocery stores or word of mouth. Customers and recruits
were mainly family and friends. Sales depended on small
home parties. With a few exceptions, most earned enough to
pay for personal products or a night on the town.
The Internet
has opened up a completely new world of possibilities for
the online marketer. There are almost unlimited choices
when it comes to which products and which companies to sell
for. Numerous companies offer candles, jewelry, books,
cosmetics, wine, essential oils, games, candy, food, toys
and an assortment of other products. With many products
offered, a marketer can choose which products they are most
interested in and share their enthusiasm with others.
That
enthusiasm can translate to a global marketplace with an
online business. Instead of flyers around town, direct
sales professionals can advertise to as many as hundreds,
sometimes thousands of potential customers. Online
entrepreneurs communicate with and complete transactions
with customers and recruits across the nation and even the
world.
Online direct
sales professionals do not have to give up the social aspect
of person-to-person sales. Many companies encourage their
sales people to continue home parties and one-on-one sales
presentations. Social (and sales) activities expand to
message boards, emails, and websites.
Product
manufacturers offer varying levels of support and
commissions to their direct sales people. Commission
usually varies from 20% to 50%. Most companies require
direct sales representatives to purchase a kit at a
discounted price and most offer a website either for a small
monthly fee or for no charge.
The
salesperson can decide how much time they need to devote to
sales and recruiting. They can also gauge how large they
want to grow their business by choosing which programs best
suit their needs. An online direct sales representative can
plan her schedule around her life, instead of her life
around her schedule.
A network of
online repeat customers and recruits allows the potential
for volume sales and residual income generally unmatched by
person-to-person sales. With a larger income, work at home
mom’s can save money on daycare and spend more time with
their children. No commute, and fewer trips to daycare,
saves not only time, but reduces gasoline costs.
The ability to
recruit and train others to market online represents real
income potential. With the capacity to reach a literally
global audience, a perceptive marketer can not only expand
her own business, but also help others to do the same. This
not only brings a feeling accomplishment but also increases
the original salesperson’s bottom line.
Internet
marketing offers the ability to reach more potential
customers and recruits, save time, and earn a much better
income, with very little investment. This is a great time
to expand direct sales to an online business.
RECOMMENDED: Moms
Talk Biz Guide to Direct Sales - Everything you need to
get your direct sales business of the ground - build your
website, get more customers, build your team and more!