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WAHM > Stay at Home Mom Work Ideas > Selling a Service > Become a Personal Trainer 

Start a Personal Training Business

What you will be doing.  People are fascinated with keeping fit.  Losing weight is a top priority for many. 

If you have gotten into shape and understand the mechanics of how to do it, your knowledge and expertise can be an asset to others. 

As a personal trainer, you work with clients to find the best exercise regimen to get them in shape and keep them that way.

Using various types of equipment, an exercise program is formulated that they can stick to.  Clients can visit you or you can remain mobile with your own equipment.  Your fee can be charged per hour or per session. 

How to start.  Think about the routine that you use to get in shape.  Put in writing what you have learned and how to implement it.  As a test market, involve friends and family members.  Trying out your skills on them provides valuable feedback for future work with paying clients. 

Giving talks and conducting seminars familiarizes the public with your style of physical training and your philosophy about exercise.  If people like what they hear, they may ask for more information.  Now the personal training can begin.

Starting costs.  Depending on your budget, fitness equipment can be purchased and clients can come to your home studio for sessions. 

Even previously owned fitness equipment can run into the thousands of dollars for a complete setup. 

Some personal trainers start out with free weights and dumbbells in a range of poundage and accessories like exercise mats and fitness bands.

If there is a park nearby or you live in a nice neighborhood, cardiovascular fitness can consist of a jog or run outdoors. 

With basic equipment and advertising, starting costs can run around $1,000 to $2,000.  The fees charged for personal training will recoup this cost in a short amount of time.  

Skills needed.  Your experience with your own fitness program and the results you achieve speak for themselves.  The ability to teach what you know to another makes the difference between success and failure for your clients.  Offering positive feedback and motivation to clients helps them to stick to the program even when they don’t feel like it. 

Marketing.  Place ads in health magazines, local newspapers, and the Yellow Pages.  A mass mailing of flyers let people know that you are ready to train them.  Offering seminars as well as personal training opens up your business to those who may not need a trainer but find fitness information important for their special interest group.   

Fitness is a lifelong commitment.  Once people get in shape, learning to stay that way becomes important.  As a personal trainer, you can help them with the entire process.  

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