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Start a Calligraphy Service
Learn How to Start Your Own Calligraphy Business
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What you will be doing. Calligraphy is the art of
writing that goes back many centuries. The script can be
simple or elaborate and ornate.
Special pens are used to
produce the fluid lines and strokes associated with
calligraphy. This writing style can be seen all over in
different mediums.
Calligraphers offer their special writing style to wedding
services, caterers, boutiques, restaurants, and other
businesses that can benefit from the unique style that this
writing provides.
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Custom made wedding invitations, birthday
party invitations, place cards, business cards, and painted
signs are some of the ways that calligraphy is used.
How to start. If your skills could use some touching
up, take a few classes. Calligraphy takes skill and
practice. The better you are, the more in demand your skills
will be.
Computer software exists to reproduce the style of a
calligrapher’s hand, but there is no substitute for artistic
talent. Some projects can be accomplished quicker with
software and some can only be done by hand. You will need a
good set of calligrapher’s pens and paper for practice and
sample writings. Creating a portfolio of writing samples
will impress clients when you make a presentation.
Start up costs. Professional calligrapher supplies
cost money. Special brushes for sign creating may be
expensive as well. If you can spare $500, buy good quality
items that will last a long while. Keep in mind that your
business will expand. Specific software would be needed to
create your own calligraphy instruction kits for novices and
art students.
Skills needed. Calligraphers need the artistic touch
and a flair for the dramatic. The signs that you create
should stand out from the rest. Everyone will want their
purchase to be one of a kind.
Customer service skills will keep you in touch with the
client’s needs. Go the extra mile to provide high quality
and exceptional service. Word will spread about your
attention to detail and the business will grow.
Marketing. Trade shows are a positive venue to
showcase your work. Have a portfolio of your styles
available. If you decided to venture into designing your own
kits, this is the place to show them off. Samples of wedding
invitations, place cards, signage, menus, party favors (like
treasure maps), and other places your work can be displayed
should be readily seen at your table.
Community colleges and trade schools can hire you to teach
classes in the art of calligraphy. A virtual brochure
listing your credentials gives them an “at a glance” look at
who you are and what you are about on your website. Use art
magazine websites and other artistic forums for Internet
advertising.
Partner with other businesses that will benefit from using
your services. Wedding planners can offer custom made
invitations as part of their packages. Restaurants can hire
you to create all of their menus. Their websites may offer a
discount on advertising.
Calligraphy is a beautiful form of art. Learning to use it
effectively can bring big profits. The possibilities for
expansion are unlimited if you are willing to hone your
skills and put in the time.
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