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Start a Personalized Letters for Kids Business
Personalized letters are a gift that every kids loves.
Imagine a letter from Santa Claus, the Easter Bunny or fine
mail packs with all kinds of goodies for the little ones. This
can be a very profitable, low overhead business you can run
from your own home.
Starting Your Personalized Letter Business
What you will be doing.
Do you like to receive letters? So do plenty of other
people. Want something special for someone? Have a
personalized letter sent to them.
With a personalized letter business, you will create letters
for clients who want personal greetings sent to someone.
These letters can be for business clients or friend and
family. The choice is up to the client.
How to start.
Decide how to specialize. Business letters are different
from ones that you would send to a family member. To make
things easier and more streamlined, come up with letter
templates for business, personal, or both. Work with styles
and fonts to see which ones work best for the type of
letter.
Think up a name for your business. Register the name
locally and file taxes for the business under that name. If
a license is needed, find out the fee and apply. The
business name will appear on the back of each letter that
you send out.
Starting costs.
Purchasing stationery, envelopes, ink, a quality printer,
software, computer with Internet access, fax machine, and
telephone can be expensive. Starting with basic paper
styles and inks will lower the costs somewhat. If you find
that there is a need for more variety, other styles can be
chosen later on.
With these items, costs may be around $3,000 or less. A
website can be used to advertise and sell personalized
letters around the world. Local advertising will be used
also. Keep in mind that if you already have a computer and a
printer, your costs will be much lower.
Skills needed.
Creativity will keep your letters fresh and new.
Attention to detail is important to make sure the letters
say exactly what the client is asking for. Learn to
differentiate between stationery types. Know linen from
cardstock and LaserJet paper. Writing skills are helpful to
design a letter according to accepted practices.
Marketing.
Ads in local newspapers and the Yellow Pages or other type
of directory puts your name and service out there. Place
flyers in craft and stationery stores. Sending direct
mailings to local businesses will get you at least a meeting
to show your work. Create a portfolio of paper, inks, and
completed business letters for viewing by clients.
As an added service for website customers, create files for
them where they can view a scanned version of their
completed letter online before the product is sent. This
way, the client can have the letter sent directly to the
person they designed it for if they choose.
Letters are a great way to say thank you or that you were
just thinking of someone. If you don’t have the time, use a
professional letter writer to add the personal touch for
you.
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