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Start a Pet Treats Business
What you will be doing.
Even pets deserve a special treat every now and again.
Gourmet treats for pets are a hot commodity. Catering to
pets is the “in” thing to do.
A pet treat business offers nutritious treats to pet owners
for their favorite dog or cat. These treats can be homemade
or straight from the manufacturer. The decision is up to
you.
How to start.
Pet treats are available for cats and dogs. Examine your
market. If you see a need to offer treats for other animals
in your area, this could be a way to corner the pet treat
market. You will need to search for a distributor that
carries those treats.
Starting costs.
These costs vary depending on how many types of treats you
will carry. If you have a business license, you can work
with a pet food wholesaler. He/she can drop ship your
products directly to clients when they order from you. This
works primarily for an online business when clients can be
anywhere in the world.
If you plan to sell at local venues, equipment for a booth
space is required. A computer with spreadsheet and
accounting software keeps track of orders and the financial
aspect of the business. Advertising flyers can be printed.
Manufacturing your own pet treats requires a space to mix
and bake the goodies. Packaging, labeling, and storage are
also required. As a ballpark figure, the pet treat business
could cost from $500 to $2,000 depending on whether you have
the necessary equipment already or not.
Skills needed.
You must love pets. As a pet lover, you will know what pets
like and dislike in a treat. Your own pets can be the taste
testers for your homemade gourmet pet treats. If they don’t
like it, neither will another pet.
Listen to your customers. A website with a forum will
connect you with customers and give you feedback about your
products and customer service. Their comments can be
invaluable to the business.
Marketing.
Give out flyers at dog parks and in the neighborhood. Mail
brochures about your company to pet hospitals, kennels, pet
groomers, and dog parks. Pet stores may be willing to carry
your product. This may be a tough sale, but it’s worth a
try.
Create a pet friendly website to sell your treats.
Advertise on pet websites and forums. Sell advertising
space to pet lovers and pet business owners on your
website.
People cater to their pets as one of the family. A pet
treat business coincides with that idea. Sell your treats
to those who want the best for their pets.
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