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WAHM > Stay at Home Mom Work Ideas > Traditional Product > Start a Specialty Tea Business

Make Money from Your Website - Start a Specialty Tea Business

The popularity of green tea over the past couple of years has prompted many people to give tea a second look.

Where coffee held the primary position as the hot beverage of choice, tea is gaining momentum.

In fact, more and more coffee shops are offering specialty teas to meet the increasing demand.

This makes a specialty teas website a prime opportunity to capitalize on a growing trend.

Differentiating Your Specialty Teas Business

Every day the medical community releases more information about the health benefits of teas. This of course increases demand for teas. More demand means more competition. However this increase in tea information is also a prime opportunity to differentiate your specialty teas business from others.

You can position it as a healthy teas website, a gourmet teas website or you can sell only one type of tea. For example, there are websites devoted to green tea specifically. You can also differentiate your specialty teas business based on geographic area. For example, only selling tea from Thailand.

Another opportunity to differentiate your business from your competitors is to differentiate your packaging. You can offer tea gift sets. You can also offer, beginner, intermediate and gourmet tea connoisseur sample packages. Another idea is to create a tea of the month club. Much like the beer, coffee and even cheese of the month clubs you can find online.

Products and Profits

In addition to selling teas, you might want to consider the information marketing business model. There is a lot for the community to learn about tea and many people are intimidated by the vast number and types of teas. A small report or a full scale ebook on a specialty tea topic may help establish you as an expert. It may also provide additional income.

And let’s not forget the various accessories that go with drinking and enjoying tea. We’re talking about tea pots, strainers, and even sun/ice tea brewing accessories.

The Key to a Successful Specialty Teas Website

Visit any website and as a consumer you want one thing – easy. You want to be able to quickly find the products or information you’re looking for. You want the shopping cart experience to be simple and straight forward, and you want the experience to be pleasant. That’s what you want to offer your customers. This means creating a streamlined website, focused on making the customer experience enjoyable and efficient.  

Explore various ecommerce websites and make notes of the good and the bad.

Spend time creating your website. Always remember to look at it from your customer’s point of view.

Finally, embrace your customer. Collect email addresses and stay in touch.

Successful businesses, online and off, thrive on positive customer relationships.

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