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Internet Marketing Tools > Search Engine Optimization Book > SEO Book

No Hype Search Engine Optimization Tool Reviews

SEO Book Review

by Aaron Wall

SEO Book by Aaron Wall
 

SEO Book Features:

This is a large ebook with chapters on:

* Why Search
* A Brief History of the Web
* General Internet Topics
* Writing for Search Engines
* Directories & Communities
* Search Engines (details about the majors)
* Link Building
* Viral Marketing & The Social Web
* Monitoring Results
* Pay-Per-Click
* Hiring a Search Engine Optimizer
* Selling SEO Services (an interesting section for those wanting to make it a career)

Thoughts:

Overall, the ebook provides solid advice on growing and then maintaining your free traffic from search engines. I love that he keeps focus on providing quality content and he even says that some great content needn't be optimized, but it serves other SEO purposes (but I'll let him explain that to you!). He also is careful to tell his readers that SEO for SEO's sake (i.e. to get free traffic) isn't the way to do business online. If you can't sell anything to that traffic - what's the point?

Now, I do have to say the first 22 pages were a mish-mash of thoughts that might overwhelm someone new to online business. The first section was meant to be a summary, but the ideas were scattered and terminology was thrown about without explanation. Luckily, when chapter 1 finally starts on page 3, he explains all the concepts in more detail and he also points to his online glossary where you can check the meaning of any words you may not understand. He also gives his direct email address to ask quick questions.

He also explains in his ebook that some of the ideas may seem scattered because he is constantly working on the ebook, adding more information and just wants to give as much to his readers as he possibly can. And there is a ton of information. At 328 pages, there is no shortage of content. However, it's important to realize that not all 328 pages are about search engine optimization. He includes other Internet marketing advice including branding, viral marketing, conversion and so forth.

The guide is clearly based on Aaron's experience and that is so refreshing. Many Internet marketing-related ebooks are based on what people have read elsewhere. I'd rather read what works for people than just a bunch of theory. So, if you can get over the mish-mash at the start, you'll probably find yourself an interesting resource to help you increase your traffic and your sales. You can read more about his SEO Book at his website.

System Requirements: PDF Reader to view electronic ebook
Money-back guarantee: Yes, 90 days
Updates: Free lifetime updates
Price:
$79

Go to the SEO Book Website.

 

 

 

 

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