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 Work at Home Moms > General Internet Marketing Articles > Getting Started in 10 Steps

10 Steps To Getting Started With Your New Business

Starting a new business, or even considering starting one, can be an overwhelming process. Sometimes, it’s just nice to have a checklist. We’ll here you go. Here are the ten steps to getting started with your new online business.

Step One. Define your passion. What do you enjoy doing? It’s important to make sure your business is something you enjoy. This makes getting out of bed each morning much more enjoyable! If you’re stumped for a business idea, brainstorm for a couple of days. Make a list of things you like to do or are talented at. It can be anything. If you like running, there are several business models you can use to profit off of that passion. Likewise if you like cooking or cats or accounting, there are business models for those passions too. Once you have an idea or two, consider what types of businesses you could open that relate to your passions and interests. Now you’re ready to check this step off and move on to number two.

Step Two. Define your business model. How can your passion make a profit? There are a multitude of options. Can you sell information on your passion? Is selling a product or service a better option for you? Take a look at the Business Ideas page,, and let your creative wheels start spinning. Write down your possibilities. For example, if you have a passion for writing you could have an information business where you could sell information and guides about becoming a better writer, you could sell your services as a writer, or you could sell writing related products like books, software or even organization products. Once you have a viable business model that is related to an interest or a passion, you can check this step off and move onto number three.

Step Three. Define your prospect. Who is going to buy your product or service? This may involve some research on your part. A great way to get a feel for your market is to participate in forums that are related to your topic. For example if you’re considering starting a scrapbooking business, participate in a forum or membership site related to scrapbooking. Ask questions and get to know who your customer is. This is important because it will help you market to them. Note that this is an ongoing process, understanding and defining your customer. Don’t let this be the step that trips you up or prevents you from taking action. Once you have a good idea about who you’re going to sell to, move onto step number four.

Step Four. Build your website. This is the fun part and there are many resources at As a small business owner, your personality is your biggest asset. People will buy from you because they relate to you and like you. Don’t be afraid to put some of your personality into your website.

Step Five. Outline your goals. What do you want to accomplish with your business? Goals are different for everyone. They can range from wanting to support your family to wanting to save for your children’s college or even a vacation. Goals don’t have to center around money either, some business owners are simply looking to create something they can be proud of.

Step Six. Set up your office. What do you need to start running your business? Make a list. A computer? A printer? A desk? Accounting software? A word processing program? Take a look at what you already have, what you cannot live without, and what equipment can wait until the profits start rolling in.

Step Seven. Schedule and balance. Decide how much time you have to put into your business. This is an important step. Spend a week or two and evaluate what already takes time out of your day. Those tasks aren’t going to go away, unless you hire a housekeeper and/or child care provider. Be realistic about how much time you can devote to your business. Once you have an idea of how many hours a day or a week you do have to devote to your business, create a work schedule. It doesn’t have to resemble the typical 9-5. You’re working from home so it can be anything that works for you. Some WAHMs work during the late hours of the evening. Some are morning people, and some choose to work during regular business hours. That’s one of the many perks of working from home, you choose the hours. Once you create a work schedule, be sure to leave a little time aside for fun. Owning your own business and running a family is hard work. All work and no play makes…you know the saying!

Step Eight. All things legal. Look into whether you need to register your business locally. Do you need certification? Do you need insurance? What type of business entity are you going to have; LLC? Sole proprietor? If you have questions, contact an attorney and an accountant. An accountant can often tell you what type of business is best for your situation and they can also guide you to what accounting software to use and how to set up your books.

Step Nine. Business plan. A business plan is an important part of starting a business. It works as a guideline to help keep you on track toward your goals. Unless you’re applying for financing, a business plan can be very informal. In fact, if you simply write down the steps we’ve talked about here in this article, you’re almost complete with your business plan. Other information you may want to include is your marketing strategy. A marketing strategy will outline not only who you’re marketing to but how. Are you going to use article marketing, direct response, email marketing, a combination of several marketing tools? A marketing strategy, like your business plan, is a guide. It can and should be reviewed regularly and updated as your business grows and changes.

Step Ten. Open your doors for business. Let people know you’re open for business. Don’t sit back and wait for customers to come knocking on your door. Get the ball rolling. Network in your community, online, and use the marketing tools discussed in detail on to tell the world about your new and wonderful business.

Good luck!



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