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You are Here: Free Internet Marketing Newsletter > Back Issues > Putting It Together - December 11, 2006


Hope you had a great weekend. Before we get started, we just wanted to thank all of you who joined All Health Content. Just minutes after launching we started receiving some great feedback.

Here’s what a few new members had to say:

"This looks super! I am so excited to be subscribed to this."

"I am so happy about this content. Thanks so much and again, good going!"

"Sounds like you're launching another winner!"

"Yipee!!! I signed up! This is just what I am looking for and my readers want! Nice Christmas present!!!"

We’ve also taken member suggestions for more quality content on board and will have an exciting announcement regarding this later this week. So make sure to look out for that.

Join us at:

Now let’s get down to business. Last week we gave you some compelling reasons why every online business owner should have their own information products. This week we’re going to talk a little more about the steps you can take to start putting together your information product:

Your first step should ALWAYS be market research. You may be excited about your new idea and can’t wait to get started, but remember to take the time and do your research before putting the time and energy into a new project.

A good place to start is online forums or other websites related to your target market. See what problems people have and what questions they need answered. If you see other information products out there in your same market chances are there's a need for your product. Don't be afraid of a little competition...if other people are making money selling a similar product, that means there's likely an opportunity for you.

Do a search on your product keywords and take a look at the sponsored results. These are the results that usually come up to the right or above the search engine results. If you see ads for information products in your chosen market this means someone is paying to advertise their products, which usually means there is likely a demand. Look at the results over a few days to see if the same ads keep coming up. If the same advertisers are paying for sponsored listings then they should be making a profit.

You can also poll your subscribers and customers on what they need. What information are they looking for and can’t readily find?

Spend some time doing your research and next week, we'll talk about creating your product.

Also, feel free to join us at the forum and ask for help.


Next week will conclude our information product series and then we'll move onto website Traffic and how to get more of it. Look out for that special issue with some creative traffic tips and methods.

Talk to you soon,
Alice Seba & Mila Sidman

WAHM Talk Radio Notes from Kelly 

My guest this week is Jodi Plishka. Jodi made it into the top 12 finalists on ABC's American Inventor in 2006. Her product is Headline It, a specialty item for those who wear wigs and hats for long periods of time.

Jodi is a single mother with a ten year old daughter. She is an award winning children's book author and a real inspiration to work at home moms everywhere.

I also have Monica Brooks on this week's show. Monica has written her own Cookie Cookbook titled 'The Guaranteed No Burnt Bottoms Cookie Cookbook'. She is producing a video podcast from her own kitchen with the help of her techie loving husband.

Do you have a question about how to get rolling with your business? Use our Listener's Line to call in your questions (Call my Listener's Line at (214) 615-6505 ext 9115.) or feel free to email it to me. Maybe I'll answer your question on next week's show.

For the WAHM & her Family,
Kelly McCausey


Week in Review

Avon Products Inc., Amway Corp., and Mary Kay Inc. reportedly have all been granted direct-selling licenses in China. In 1998 the Chinese government stopped the door-to-door sales of foreign-backed company products until new rules and regulations could be developed. If China's current economic growth rate continues, it could prove to be a major market for the companies.

  ~ Linda Stacy
     Assistant Editor

This week in the chat room you'll find Internet security, video mail, jewelry, and a brand name shopping company.



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