But let's put it simply: When you ask, "What is a search
engine?"...The basic answer is a search engine is powered by
technology that travels through links to find all the websites
on the Internet. It is different from a directory, which is
powered by humans.
MSN (powered by Yahoo)
AOL (powered by Google)
> What is a Web
Directory?
A directory is formed by human beings that arrange websites
into categories and allow visitors to search their human-made
databases for sites they are looking for. A few examples of
web directories:
>
Yahoo has its
own directory, in addition to a search engine. You can
search their directory through categories and by keyphrases.
The Yahoo directory accepts paid listings.
> Google also has its own directory.
It is comprised of websites listed in the largest human-edited
directory The
Open Directory Project. The only way to get into the
Google directory is by being listed for free in the Open
Directory Project.
>
Looksmart
is a directory, where listed websites pay a set amount
(currently 15 cents) each time someone clicks their link.
> Side note:
A very small, but important (well, at least I
think) directory is our very own
WAHM Mall at Internet Based Moms. :)
> What is a
Pay-per-Click Search Engine?
A pay-per-click search engine
allows website owners to bid for particular keyword
phrases. In most cases, the highest bidder gets the top
spot in the listing.
A few examples include:
Overture
FindWhat
Enhance Interactive (formerly Ah-Ha)
7Search.com
Kanoodle.com
Google has it's own
pay-per-click component at
Google
AdWords. Yahoo also display the pay-per-click results
of Overture.
Now that you know more about
search engines, let's find out:
Should I submit my web site to search engines?
---> cont.
More Search Engine Information:
Highly Recommended!
Check
Aaron Wall's SEO Book. Aaron's book
doesn't leave any stones unturned. He covers
everything you need to know about getting traffic to
your website and legitimately ranking well with the
search engines. His book covers all the nitty
gritty details in an easy-to-understand way.