Tips and Ideas for Your Service Business

• NEW! Building Your Service Business with Job Sites:  How to use job sites to fill in the gaps in your work.
• NEW! Is your business missing out on valuable local customers?: How to make sure you’re listed on the local search engines
• NEW! Three Tips for Dealing with Difficult Customers:  Chances are you’ve come across a customer, or two, that caused some problems.
• NEW! What Is Persona Marketing?: There is often a bit of confusion about what persona marketing is. This article is designed to clear it up.
• Competition is Not a Bad Word: Does the word “competition” make you cringe?  It shouldn’t.  The very fact that you do have competition means that there is a market for your services, and that is a good thing. 
• Using Forums for Networking: Networking is important for service providers.  It can help you gain customers, mentors, business partners, and referrals.  Online forums offer many networking opportunities
• How to Get More Referrals: Doing quality work is very important in getting referrals, but there is more to it than that.  You must provide excellent customer service.
• Choose your Perfect Client: When you are getting started in business, you may think that any client is a good one.  But that’s not always the case.  Some clients will not be a good match to your services.
• Business Cards that Stand Out: Many business cards are somewhat boring and unoriginal.  You can use this to your advantage by making yours stand out from the crowd. 
• Personalize your Virtual Services: Technology is a wonderful thing for the service-based business owner.  It has enabled small service providers to offer their services across the country, or even worldwide. 
• Go the Extra Mile for your Clients: If you run a service-based business, you know that keeping your customers happy is extremely important.  Doing a good job is a big part of that
• Blogging for your Service Business: Blogging is a very popular hobby for Internet lovers.  Those who aren’t blogging are likely reading other people’s blogs.  But did you know that a blog is a great way to promote your service business?
• Going Local With Your Service Business: With all of the opportunities that the Internet has to offer a small businessperson, the sky is the limit.  You can offer your services to people in other cities, states, or countries.  But it is important not to forget about your local market. 
• Professional Image From Home: When you have a home-based business, you have to work extra hard to make sure you are taken seriously.  The clients you work with online may never know the difference, but your local clients need to know that you are a pro

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